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SunStar Juice Series
Functionality:
Capturing the vibrant energy of youth with illustrative juice carton graphics.
Tools:
After Effects
Spline
Location:
United States
Description:
Creating vibrant and illustrative consumer packaged goods designs for SunStar's new line of natural juices.
Meridian Labs needed a brand identity and web presence built for a future-forward fintech reshaping how people think about money. I focused on creating a digital experience that balances institutional trust with modern innovation. By combining sharp typography, intuitive navigation, and seamless performance, I crafted a platform that visually communicates security while feeling incredibly fast and fluid.
Key Deliverables
Brand Identity: Comprehensive visual language, including logo refinement, color palettes, and typography guidelines.
UI/UX Design: High-fidelity wireframing and prototyping in Figma, focusing on intuitive user journeys and accessibility.
Framer Development: Pixel-perfect translation from Figma to Framer, utilizing advanced scroll effects and CMS integration.
Automation: Backend lead-generation flows seamlessly connected through Zapier to improve operational efficiency.
Header 1 | Header 2 | Header 3 |
|---|---|---|
Cell 1-1 | Cell 1-2 | Cell 1-3 |
Cell 2-1 | Cell 2-2 | Cell 2-3 |
The entry point sets the tone. I utilized a high-contrast aesthetic paired with subtle, sophisticated motion design. The goal was to instantly capture attention and guide the user's eye naturally down the page toward the primary call to action.
SunStar Juice Series
Functionality:
Capturing the vibrant energy of youth with illustrative juice carton graphics.
Tools:
After Effects
Spline
Location:
United States
Description:
Creating vibrant and illustrative consumer packaged goods designs for SunStar's new line of natural juices.
Meridian Labs needed a brand identity and web presence built for a future-forward fintech reshaping how people think about money. I focused on creating a digital experience that balances institutional trust with modern innovation. By combining sharp typography, intuitive navigation, and seamless performance, I crafted a platform that visually communicates security while feeling incredibly fast and fluid.
Key Deliverables
Brand Identity: Comprehensive visual language, including logo refinement, color palettes, and typography guidelines.
UI/UX Design: High-fidelity wireframing and prototyping in Figma, focusing on intuitive user journeys and accessibility.
Framer Development: Pixel-perfect translation from Figma to Framer, utilizing advanced scroll effects and CMS integration.
Automation: Backend lead-generation flows seamlessly connected through Zapier to improve operational efficiency.
Header 1 | Header 2 | Header 3 |
|---|---|---|
Cell 1-1 | Cell 1-2 | Cell 1-3 |
Cell 2-1 | Cell 2-2 | Cell 2-3 |
The entry point sets the tone. I utilized a high-contrast aesthetic paired with subtle, sophisticated motion design. The goal was to instantly capture attention and guide the user's eye naturally down the page toward the primary call to action.